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Fear Is their Strategy. Joy Is our Rebuttal.
Jan 8, 2026
Fear Is their Strategy. Joy Is our Rebuttal.
Jan 8, 2026

Fascism wants us exhausted.
Burned out.
Doomscrolling.
Always reacting.

That’s not an accident.
That’s the strategy.

Fear keeps people tense.
Anger keeps people online.
Exhaustion keeps people from organizing.

Jan 8, 2026
Being A Fighter | Persist
May 4, 2022
Being A Fighter | Persist
May 4, 2022

Being called a fighter has been bouncing around in my head all morning. Me? A fighter? Literally how? I have panic attacks almost every day. Some days I can barely get out of bed. Other days I cry at my desk and barely have the mental strength to send one email.

May 4, 2022
Are You Decorating for Christmas?
Dec 11, 2018
Are You Decorating for Christmas?
Dec 11, 2018

Every year, the moment Thanksgiving over, we immediately decorate for Christmas. We wake up as early as we can to start setting up - can being the keyword since we are recovering from the night before. It’s quite a production to bring everything up from storage. Two trees, garland, and 500 lbs of glitter all need to be pulled up from the basement.

Dec 11, 2018
  • January 2026
    • Jan 8, 2026 Fear Is their Strategy. Joy Is our Rebuttal. Jan 8, 2026
  • May 2022
    • May 4, 2022 Being A Fighter | Persist May 4, 2022
  • December 2018
    • Dec 11, 2018 Are You Decorating for Christmas? Dec 11, 2018

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Follow along on Instagram, @MarkPochow

Digital Director… now with outdoor capabilities.

Most days, I’m behind the scenes making sure our message cuts through the noise, but this weekend I got to step out from behind the screen and into the streets.

We marched to stop cuts t
PROTECT 👏TRANS👏YOUTH👏 🏳️‍⚧️

#transrightsarehumanrights #nokings #lgbtq

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